We all hear about the bad side effects of fast fashion but aren’t sure what to do or how to combat them. No one really knows what goes into these products that make them so bad for the environment, and no one really knows where to shop sustainably.
There is definitely a lack of education surrounding the global environmental impact of fast fashion. However, Princeton reported that over 20% of wasted water worldwide is contributed to this industry. It is very clear that we need to pivot to brands that are manufacturing their clothing in a more sustainable matter.
But how do we find them? How do we know if they are actually following protocols? In short, we don’t, we just have to trust our instinct and do a little research. Which is what I did myself.
I was searching for comfortable, sustainable, well-made clothing. That’s when I came across HUMAN NATION, a brand from The House of LR&C. I bought their Vision Pants in velour, and I can honestly say they are some of the most comfortable pants I own. Even though the pants are awesome, that is not the coolest part of this brand.
Their mission is loud and clear.
They focus on the people and the planet first.
All products are made for every body, with gender-neutral sizing.
HUMAN NATION uses fabrics like organic cotton and recycled polyester to minimize the impact on the planet. Their recycled polyester actually comes from single-use plastic water bottles, diverting plastic from oceans and landfills! Several styles use fabrics treated with DRIPSHIELD™ technology, which has anti-stain and anti-stink properties that repel liquid and odors, meaning that you can wash them less (use less water!) and keep them for longer.
Lastly, when you order from this brand you are giving back to the community. HUMAN NATION was founded by Ciara and Russell Wilson, as part of The House of LR&C, with the mission to create large-scale positive impact. Every purchase gives 3% of the proceeds to the Why Not You Foundation, a non-profit organization dedicated to education, children’s health, and fighting poverty.
They even created the Anthem Collection where 100% of proceeds are given back to the Why Not You Foundation. So if you are looking for a brand that is sustainably, comfortably, and actively helping the youth of America, check out HUMAN NATION, you will not be disappointed.